Cookies are small text files that websites place on your device to remember information about your visit. Think of them as digital sticky notes that help websites recognize you when you return. At AsiaLinks-PH, we use various tracking technologies to enhance your experience on our capital budgeting platform.

Beyond traditional cookies, we also employ web beacons, local storage, and session identifiers. These technologies work together to provide you with personalized content, remember your preferences, and help us understand how our platform is being used.

Our tracking technologies serve several practical purposes that directly benefit your interaction with our platform:

• Personalized Learning Paths: We remember where you left off in our capital budgeting courses and suggest relevant content based on your progress.
• Preference Retention: Your language settings, dashboard layout preferences, and notification choices are saved for future visits.
• Security Enhancement: Cookies help us detect unusual activity and protect your account from unauthorized access attempts.
• Performance Optimization: We use analytics to identify which features are most valuable and where users might be experiencing difficulties.
• Content Customization: Based on your location and interests, we can show more relevant case studies and examples from the Philippines market.

Without these technologies, you'd need to re-enter information on every visit, and we wouldn't be able to provide the tailored experience that makes our platform more effective for learning financial concepts.

Different types of cookies have different lifespans based on their purpose:

• Session Cookies: Deleted automatically when you close your browser
• Persistent Cookies: Remain on your device for set periods, typically ranging from 30 days to 2 years
• Analytics Cookies: Usually stored for 24-26 months to provide meaningful trend analysis
• Marketing Cookies: Generally expire after 30-90 days, though some may last up to 2 years

We regularly review and clean up stored data to ensure we're not keeping information longer than necessary. You can always clear cookies manually through your browser settings, though this may affect your experience on our platform.

You have several options for controlling how cookies are used on your device. Here's how to manage settings in popular browsers:

Most browsers allow you to:

• Block all cookies (though this may break website functionality)
• Accept only first-party cookies
• Delete cookies when you close the browser
• Create exceptions for specific websites
• View and delete individual cookies

AsiaLinks-PH works with several trusted third-party services that may set their own cookies when you visit our website:

• Google Analytics: Provides website usage statistics and user behavior insights
• Google Ads: Enables us to show relevant advertisements and measure campaign effectiveness
• Facebook Pixel: Helps us understand how our content performs on social media platforms
• HubSpot: Powers our customer relationship management and email marketing efforts
• Hotjar: Provides heatmaps and user session recordings to improve website usability

Each of these services has its own privacy policy and cookie management options. We recommend reviewing their policies if you want to understand how they handle your data independently of our platform.

We review and update this cookie policy periodically to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we'll notify users through:

• Email notifications to registered users
• Prominent notices on our website
• Updates to our privacy dashboard

We encourage you to review this policy occasionally to stay informed about how we're protecting your information and respecting your privacy choices.